Shop
SMELLS LIKE VIEVE SPIRIT

The '90s called, we answered. Shop our range of nostalgic makeup that feels fresh out of the decade — including NEW Eye Wand & Lip Dew shades.
SHOP NOW
Face
THE SET LIST

Save up to 25% (yep, seriously) on our bestsellers when you shop ‘em in our three new gift sets.
SHOP SETS
Eyes
NEW IN: SMOKE + CONCRETE

Meet our NEW cool-toned, ‘90s-inspired Eye Wand shades. Just like back then, only creamier, softer, and built to stay put ‘til sunrise.
Shop Eye Wand
Lips
NEW IN: SUPERMODEL + SOCIALITE

Meet our NEW 90s-inspired Lip Dew shades. Just how they did it in the ‘90s, except… more hydrating and waaaay less sticky.
Shop Now
Bathleisure™
VIEVE The Label
The Gratitude Attitude hoodie

The Gratitude Attitude hoodie is here and ready for you to style literally however you want
Shop Now
VIEVE Pro
NEW IN

Log in / Register

Country/region

Search

Skip to content

VIEVE 90S COLLECTION: SHOP NOW

FREE STANDARD DELIVERY ON ORDERS OVER £49

15% OFF FIRST ORDER WHEN YOU SUBSCRIBE

Shop
Face
Eyes
Lips
Bathleisure™
VIEVE The Label
VIEVE Pro
NEW IN

Country/region

Search

Search

Log in / Register Cart

Shop All Best Sellers New In Trending Now Exclusives VIEVE Travel Shop Sets Gift Card Brushes Jamie's Top Picks

SMELLS LIKE VIEVE SPIRIT

The '90s called, we answered. Shop our range of nostalgic makeup that feels fresh out of the decade — including NEW Eye Wand & Lip Dew shades.

SHOP NOW

Shop All Face Primer Foundation Concealer Powder Bronzer Blush Highlighter Setting Spray Face Brushes & Tools Face Sets Refills

THE SET LIST

Save up to 25% (yep, seriously) on our bestsellers when you shop ‘em in our three new gift sets.

Shop Now

Shop All Eyes Mascara Eyeshadow Stick Eyeshadow Palette Eyeliner Lashes Eye Brushes & Tools

NEW IN: SMOKE + CONCRETE

Meet our NEW cool-toned, ‘90s-inspired Eye Wand shades. Just like back then, only creamier, softer, and built to stay put ‘til sunrise.

Shop Eye Wand

Shop All Lips Lip Balm Lip Liner Lipstick Lip Gloss Lip Brush Lip Sets

NEW IN: SUPERMODEL + SOCIALITE

Meet our NEW 90s-inspired Lip Dew shades. Just how they did it in the ‘90s, except… more hydrating and waaaay less sticky.

Shop Now

Shop All Bathleisure™ Bathleisure™ Set Bath & Shower Gel Bath & Body Oil Bath salts Candle

EXCLUSIVE: NOVA CANDLE

Bring the essence of Skin Nova into your home. Uplift your space with the luxurious blend of neroli, vanilla, and bergamot in this new limited-edition, reusable candle.

Shop Now

Shop All VIEVE The Label Hoodie Cap Makeup Bags Accessories

The Gratitude Attitude hoodie

The Gratitude Attitude hoodie is here and ready for you to style literally however you want

Shop Now

Home
Shop all

Shop All

Capture the bold, unapologetic spirit of VIEVE and our founder Jamie Genevieve's with exceptional makeup and accessories that elevate any day or night look — whether you're keeping it casual or going all out.

Filter Filter

Sort by:

Clear

Availability

In stock (174 products)
Out of stock (4 products)

Clear

Price

£

From

£

To

Clear

Reset

Sort by:

176 products

176 products

VIEVE Best Sellers

Shop our VIEVE best sellers now and your makeup bag will thank you later.

SHOP NOW
SMELLS LIKE VIEVE SPIRIT

Smokey lids, glossy lips, and cool tones — ‘90s makeup never left. Explore our NEW drops that feel fresh out of the era.

SHOP NOW
SAVE 30%

The Full Expression

The Full Expression
14 brushes & luxury canister

Regular price £250.00

Regular price ~~£368.00~~ Sale price £250.00
Unit price per
Modern Radiance Cream Bronzer

Modern Radiance Cream Bronzer
light

Regular price £32.00

Regular price ~~£0.00~~ Sale price £32.00
Unit price per

Light / modernradiancecreambronzer Light-medium Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer +
Colour Light
Eye Wand

Eye Wand
sand

Regular price £25.00

Regular price ~~£0.00~~ Sale price £25.00
Unit price per

Concrete Smoke Vanilla Sand Camel Hazelnut Mahogany Coffee Espresso Raven Lilac +
Colour Sand
Eye Wand

Eye Wand
hazelnut

Regular price £25.00

Regular price ~~£0.00~~ Sale price £25.00
Unit price per

Concrete Smoke Vanilla Sand Camel Hazelnut Mahogany Coffee Espresso Raven Lilac +
Colour Hazelnut
Modern Powder Perfector

Modern Powder Perfector
medium

Regular price £32.00

Regular price ~~£0.00~~ Sale price £32.00
Unit price per

Deep / modernpowderperfector Tan / modernpowderperfector Medium / modernpowderperfector Light / modernpowderperfector +
Colour Medium
LIMITED-EDITION

Eye Wand

Eye Wand
lilac

Regular price £25.00

Regular price ~~£0.00~~ Sale price £25.00
Unit price per

Concrete Smoke Vanilla Sand Camel Hazelnut Mahogany Coffee Espresso Raven Lilac +
Colour Lilac
SAVE 25%

Trinket Tin

Trinket Tin

Regular price £31.00

Regular price ~~£42.00~~ Sale price £31.00
Unit price per
NEW IN

Lip Dew

Lip Dew
strawb

Regular price £21.00

Regular price ~~£0.00~~ Sale price £21.00
Unit price per

Socialite Supermodel Mirror Original Pesca Cherub Rosa Cherry Strawb +
Colour Strawb
EXCLUSIVE

VIEVE Gratitude Attitude Hoodie

VIEVE Gratitude Attitude Hoodie
dark grey

Regular price £49.00

Regular price ~~£0.00~~ Sale price £49.00
Unit price per

Dark grey Light grey marl
Colour Dark grey
Skin Nova Complexion Balm

Skin Nova Complexion Balm
440

Regular price £34.00

Regular price ~~£0.00~~ Sale price £34.00
Unit price per

100 - light cool 110 - light golden 120 - light neutral 130 - light peach 140 - light warm 200 - medium cool 210 - medium golden 220 - medium warm 230 - medium neutral 240 - medium peach 300 - tan golden 310 - tan cool 320 - tan neutral 330 - tan peach 340 - tan warm 400 - deep golden 410 - deep warm 420 - deep red 430 - deep cool 440 - deep neutral +
Colour 440 - deep neutral
115 Sculpted Complexion Brush

115 Sculpted Complexion Brush
115

Regular price £26.00

Regular price ~~£0.00~~ Sale price £26.00
Unit price per
E-GIFT CARD

E-GIFT CARD

Regular price From £10.00

Regular price Sale price From £10.00
Unit price per
BACK IN STOCK

Soul Shadows

Soul Shadows
gilt

Regular price £29.00

Regular price ~~£0.00~~ Sale price £29.00
Unit price per

Terra Lure Gilt Burn Noir +
Colour Gilt
Coming Soon

EXCLUSIVE

Claw Clip

Claw Clip
black marble

Regular price £15.00

Regular price ~~£0.00~~ Sale price £15.00
Unit price per

Beige marble Black marble
Colour Black marble
Coming Soon

EXCLUSIVE

Claw Clip

Claw Clip
beige marble

Regular price £15.00

Regular price ~~£0.00~~ Sale price £15.00
Unit price per

Beige marble Black marble
Colour Beige marble
Lip Dew

Lip Dew
cherry

Regular price £21.00

Regular price ~~£0.00~~ Sale price £21.00
Unit price per

Socialite Supermodel Mirror Original Pesca Cherub Rosa Cherry Strawb +
Colour Cherry
Sunset Blush Balm

Sunset Blush Balm
strawb

Regular price £24.00

Regular price ~~£0.00~~ Sale price £24.00
Unit price per

Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm +
Colour Strawb
Bath & Body Soak

Bath & Body Soak

Regular price £26.00

Regular price ~~£0.00~~ Sale price £26.00
Unit price per
Eye Wand

Eye Wand
mahogany

Regular price £25.00

Regular price ~~£0.00~~ Sale price £25.00
Unit price per

Concrete Smoke Vanilla Sand Camel Hazelnut Mahogany Coffee Espresso Raven Lilac +
Colour Mahogany
Dimension Face Palette

Dimension Face Palette
twilight

Regular price £39.00

Regular price ~~£0.00~~ Sale price £39.00
Unit price per
Lip Dew

Lip Dew
mirror

Regular price £21.00

Regular price ~~£0.00~~ Sale price £21.00
Unit price per

Socialite Supermodel Mirror Original Pesca Cherub Rosa Cherry Strawb +
Colour Mirror
The Modern Makeup Sponge

The Modern Makeup Sponge

Regular price £14.00

Regular price ~~£0.00~~ Sale price £14.00
Unit price per

LOAD MORE

SIGN UP TO VIEVE NEWSLETTER

Enter your email address

By signing up you agree to receive marketing emails. Learn more about our Privacy Policy & T&Cs.

Facebook
Instagram
YouTube
TikTok
Twitter
Pinterest

CUSTOMER SERVICE

CUSTOMER SERVICE

Delivery information

Refund & returns policy

Promotions & Competitions Terms & Conditions

Terms & conditions

ABOUT US

ABOUT US

INFORMATION

INFORMATION

Welcome Discount

VIEVE Editorial

Student Discount

Payment methods

Facebook
Instagram
YouTube
TikTok
Twitter
Pinterest

© 2025, VIEVE

Choosing a selection results in a full page refresh.
Opens in a new window.

Your cart is empty

Continue shopping

Have an account?

Log in to check out faster.

YOUR BAG

Loading...

Sign in or register to earn VIEVE Society points with this purchase.

Subtotal

£0.00 GBP

Tax included. Shipping calculated at checkout.