Eyes

Some days it’s a quick swipe of mascara and you’re out the door; other days it’s a full smokey eye with wings so sharp they could file your taxes. Whatever the mood or occasion, VIEVE has the eyeshadow palettes, creamy eyeshadow sticks, volumising mascara, liquid eyeliner, lashes and brushes to help you make it happen — effortless, blendable, and expressive.

  • LIVEN UP YOUR LIDS

    Prime, colour, and shape your lids in one easy step. Creamy, blendable, and foolproof—available in 10 universal shades plus a limited-edition lilac for a pop of fun

    SHOP EYE WANDS

  • LAVISH LASHES

    Layer up volume, length, and definition with our cult-favourite Modern Mascara. Ready for more drama? Something new is brewing… stay tuned. 

    SHOP MASCARA
  • Eye Wand VideoDrop

    Eye Wand

    Eye Wand

    vanilla
    £25.00
    £0.00 £25.00
    +
  • Eye Wand VideoDrop

    Eye Wand

    Eye Wand

    mahogany
    £25.00
    £0.00 £25.00
    +
  • BUY 2, SAVE 20%
    Half Lash files/vieve-smoky-half-strip-lashes-2.jpg

    Half Lash

    Half Lash

    hl5 | smoky
    £11.00
    £0.00 £11.00
    Hl3 Hl5
  • Eye Wand VideoDrop

    Eye Wand

    Eye Wand

    espresso
    £25.00
    £0.00 £25.00
    +
  • BUY 2, SAVE 20%
    Half Lash files/vieve-whisper-half-lashes-2.jpg

    Half Lash

    Half Lash

    hl3 | whisper
    £11.00
    £0.00 £11.00
    Hl3 Hl5
  • Soul Shadows VideoDrop

    Soul Shadows

    Soul Shadows

    terra
    £29.00
    £0.00 £29.00
    +
  • LIMITED-EDITION
    Eye Wand VideoDrop

    Eye Wand

    Eye Wand

    lilac
    £25.00
    £0.00 £25.00
    +
  • Lash Applicator files/vieve-false-eyelash-applicator-tool-2_1dfa1e0f-8f37-48a7-9d02-2cf18faa9d23.jpg

    Lash Applicator

    Lash Applicator

    £11.00
    £0.00 £11.00
  • Soul Shadows VideoDrop

    Soul Shadows

    Soul Shadows

    noir
    £29.00
    £0.00 £29.00
    +
  • 221 Eyeshadow Smudger Brush VideoDrop

    221 Eyeshadow Smudger Brush

    221 Eyeshadow Smudger Brush

    £22.00
    £0.00 £22.00
  • Soul Shadows VideoDrop

    Soul Shadows

    Soul Shadows

    burn
    £29.00
    £0.00 £29.00
    +
  • 227 Angle Brush VideoDrop

    227 Angle Brush

    227 Angle Brush

    £19.00
    £0.00 £19.00
  • 225 Precise Eyeshadow Packer Brush VideoDrop

    225 Precise Eyeshadow Packer Brush

    225 Precise Eyeshadow Packer Brush

    £22.00
    £0.00 £22.00
  • BUY 2, SAVE 20%
    Full Lash files/veive-classic-false-lashes-2.jpg

    Full Lash

    Full Lash

    fl2 | classic
    £13.00
    £0.00 £13.00
    Fl1 Fl2 Fl3 Fl4 Fl5 +
  • BUY 2, SAVE 20%
    Full Lash files/vieve-lift-strip-lashes-2.jpg

    Full Lash

    Full Lash

    fl3 | lift
    £13.00
    £0.00 £13.00
    Fl1 Fl2 Fl3 Fl4 Fl5 +
  • BUY 2, SAVE 20%
    Full Lash files/vieve-sultry-fake-lashes-2.jpg

    Full Lash

    Full Lash

    fl4 | sultry
    £13.00
    £0.00 £13.00
    Fl1 Fl2 Fl3 Fl4 Fl5 +
  • BUY 2, SAVE 20%
    Full Lash files/vieve-xtreme-vegan-lashes-2.jpg

    Full Lash

    Full Lash

    fl5 | xtreme
    £13.00
    £0.00 £13.00
    Fl1 Fl2 Fl3 Fl4 Fl5 +
  • BUY 2, SAVE 20%
    Full Lash files/vieve-everyday-false-eyelashes-2.jpg

    Full Lash

    Full Lash

    fl1 | everyday
    £13.00
    £0.00 £13.00
    Fl1 Fl2 Fl3 Fl4 Fl5 +
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  • /collections/eyeshadow

    THROW SHADE 

    Shop our palettes for your very own eye wardrobe. Whether you have a go-to colour story or love switching things up, these richly pigmented palettes have your daily eye looks covered.

    SHOP EYESHADOWS
  • /products/power-ink-liner-black

    LINE & DEFINE 

    Available in black and brown, our flexible Power Ink Liner lets you nail everything from sharp cat eyes to soft tight lines and smoky edges. And it’s smudge-proof btw. 

    shop eyeliner
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