You’ve been asking us again and again: “When are you doing brows”. So…we did brows. Meet Modern Brow Gel and Modern Brow Definer, two high-performance essentials designed to shape, sculpt and set with flexibility, control and ease.

To celebrate the launch, we’re introducing Read My Brows, a campaign built around one simple truth: your brows say it all. They lift when something catches your attention. Arch when you’re intrigued. Soften when you’re at ease. The way you wear them reflects how you feel. Long considered the missing piece of a full VIEVE face, this launch gives you the freedom to wear your brows how you want. Soft and fluffy, defined and polished, or somewhere in between. Because brows aren’t one-trend-fits-all, they’re personal.