

Shop the look
Need some makeup inspo? Check out our gallery of trending looks paired with everything you need to recreate them
Need some makeup inspo? Check out our gallery of trending looks paired with everything you need to recreate them

A TRUE 90s GLAM REVIVAL
Pair a frosted smoky eye with a high-shine nude lip with that iconic overlined finish, creating the ultimate throwback to supermodel cool.
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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The Ninetease Eyeshadow Palette
Regular price £49.00Regular priceUnit price / per£0.00Sale price £49.00 -
NEW IN
Icon Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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Modern Lip Definer
barkRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
AWARD-WINNING

SOPHISTICATED EDGE
Powerfully elegant, embrace the 90s sophistication with bold liner and cool-toned smokey shadow, balanced with soft-matte skin for a truely timeless look.
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NEW & LIMITED EDITION
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Sunset Blush Balm
rosaRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -
NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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Modern Lip Definer
rumourRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
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HOLIDAY BOMBSHELL
Inspired by the sultry glamour of 90s bombshells like Cindy and Naomi, this look is all about drama.
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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Modern Lip Definer
tailoredRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner +

AFTER HOURS GLAM
Nothing says 90s like a smokey lid. But the real star? The glossy, brown-mauve lips that scream “It girl” after dark.
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Modern Lip Definer
barkRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION

SOFT SUPERMODEL GLAM
Channel the iconic “off-duty model” aesthetic of the 90s with a soft matte finish, neutral taupe eyeshadow, and defined lashes (thanks for Icon Mascara of course).
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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NEW & LIMITED EDITION
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Sunset Blush Balm
rosaRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -
NEW IN
Icon Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -

GET OLIVIA'S LOOK
Jamie created this soft, smouldering look on her friend Olivia — where the lashes take centre stage (thanks to Icon Mascara). Here’s everything she used to create this masterpiece.
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AWARD-WINNING
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Modern Radiance Concealer
medium 1Regular price £27.00Regular priceUnit price / per£0.00Sale price £27.00Light 1 - neutral Light 2 - cool pink Light 3 - warm beige Light 4 - peach Light 5 - cool pink Medium 1 - neutral Medium 2 - cool pink Medium 3 - warm beige Medium 4 - golden Medium 5 - peach Tan 1 - golden Tan 2 - peach Tan 3 - golden Tan 4 - neutral Tan 5 - peach Deep 1 - golden Deep 2 - red Deep 3 - neutral Deep 4 - red Deep 5 - neutral + -
Skin Nova Complexion Balm
220Regular price £34.00Regular priceUnit price / per£0.00Sale price £34.00100 - light cool 110 - light golden 120 - light neutral 130 - light peach 140 - light warm 200 - medium cool 210 - medium golden 220 - medium warm 230 - medium neutral 240 - medium peach 300 - tan golden 310 - tan cool 320 - tan neutral 330 - tan peach 340 - tan warm 400 - deep golden 410 - deep warm 420 - deep red 430 - deep cool 440 - deep neutral + -
Modern Radiance Cream Bronzer
light-mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Light / modernradiancecreambronzer Light-medium Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer + -
Modern Powder Perfector
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Deep / modernpowderperfector Tan / modernpowderperfector Medium / modernpowderperfector Light / modernpowderperfector + -
Sunset Blush Balm
piazzaRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -
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MABEL’S WEDDING GLAM
Still not over this moment: UK singer-songwriter Mabel wore a face of VIEVE for her wedding day. Created by MUA Hila Karmand, the look paired soft, glowing skin with romantic tones.
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NEW IN
Icon Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
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Skin Nova Complexion Balm
210Regular price £34.00Regular priceUnit price / per£0.00Sale price £34.00100 - light cool 110 - light golden 120 - light neutral 130 - light peach 140 - light warm 200 - medium cool 210 - medium golden 220 - medium warm 230 - medium neutral 240 - medium peach 300 - tan golden 310 - tan cool 320 - tan neutral 330 - tan peach 340 - tan warm 400 - deep golden 410 - deep warm 420 - deep red 430 - deep cool 440 - deep neutral + -
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Power Ink Liner
midnight blackRegular price £23.00Regular priceUnit price / per£0.00Sale price £23.00Colour Midnight black -
Modern Lip Definer
velvet sandsRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
Sunset Blush Balm
rosaRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -

BRONZED SUMMER GLOW
Wanna look this bronzed and glowy all summer? Yeah, we thought so. Here’s how to get Jamie Genevieve’s go-to summer glam — it’s glowy, sculpted, skin-loving, and so easy to recreate.
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AWARD-WINNING
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Skin Nova Complexion Balm
230Regular price £34.00Regular priceUnit price / per£0.00Sale price £34.00100 - light cool 110 - light golden 120 - light neutral 130 - light peach 140 - light warm 200 - medium cool 210 - medium golden 220 - medium warm 230 - medium neutral 240 - medium peach 300 - tan golden 310 - tan cool 320 - tan neutral 330 - tan peach 340 - tan warm 400 - deep golden 410 - deep warm 420 - deep red 430 - deep cool 440 - deep neutral + -
Modern Radiance Cream Bronzer
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Light / modernradiancecreambronzer Light-medium Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer + -
Dimension Face Palette
solisRegular price £39.00Regular priceUnit price / per£0.00Sale price £39.00 -
Modern Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
Modern Powder Perfector
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Deep / modernpowderperfector Tan / modernpowderperfector Medium / modernpowderperfector Light / modernpowderperfector + -
Modern Lip Definer
barkRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
NEW IN

DATE NIGHT LIPS
A lip combo worth falling for. Soft, defined, and dreamy — this look is perfect for whatever you have planned. Shop the products Jamie used to create this look, including our brand new Bounce Balm.
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Bounce Balm
hydrating lip balmRegular price £17.00Regular priceUnit price / per£0.00Sale price £17.00 -
Modern Matte Lipstick
pinchRegular price £23.00Regular priceUnit price / per£0.00Sale price £23.00Colour Pinch -
BACK IN STOCK
Modern Lip Definer
bratRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
Modern Lip Definer
tailoredRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner +

SHOP JAMIE'S LOOK
The ultimate party look — perfect for any occasion where you want to stand out. Discover everything Jamie used to create it.
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Modern Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
Modern Radiance Cream Bronzer
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Light / modernradiancecreambronzer Light-medium Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer + -
Modern Radiance Concealer
medium 1Regular price £27.00Regular priceUnit price / per£0.00Sale price £27.00Light 1 - neutral Light 2 - cool pink Light 3 - warm beige Light 4 - peach Light 5 - cool pink Medium 1 - neutral Medium 2 - cool pink Medium 3 - warm beige Medium 4 - golden Medium 5 - peach Tan 1 - golden Tan 2 - peach Tan 3 - golden Tan 4 - neutral Tan 5 - peach Deep 1 - golden Deep 2 - red Deep 3 - neutral Deep 4 - red Deep 5 - neutral + -
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Skin Nova Complexion Balm
230Regular price £34.00Regular priceUnit price / per£0.00Sale price £34.00100 - light cool 110 - light golden 120 - light neutral 130 - light peach 140 - light warm 200 - medium cool 210 - medium golden 220 - medium warm 230 - medium neutral 240 - medium peach 300 - tan golden 310 - tan cool 320 - tan neutral 330 - tan peach 340 - tan warm 400 - deep golden 410 - deep warm 420 - deep red 430 - deep cool 440 - deep neutral + -
Sunset Blush Balm
piazzaRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -
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Modern Powder Perfector
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Deep / modernpowderperfector Tan / modernpowderperfector Medium / modernpowderperfector Light / modernpowderperfector +

STRIKING AND GLAMOROUS
Shimmering lids, a dewy complexion, and pops of red that are perfect for making a statement at cocktail parties and nights out.
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Modern Lip Definer
rumourRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
Modern Powder Perfector
mediumRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Deep / modernpowderperfector Tan / modernpowderperfector Medium / modernpowderperfector Light / modernpowderperfector + -
BACK IN STOCK
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Modern Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
Sunset Blush Balm
strawbRegular price £24.00Regular priceUnit price / per£0.00Sale price £24.00Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm + -
Satin Slip Lipstick
hickieRegular price £23.00Regular priceUnit price / per£0.00Sale price £23.00Colour Hickie -
Modern Radiance Cream Bronzer
tanRegular price £32.00Regular priceUnit price / per£0.00Sale price £32.00Light / modernradiancecreambronzer Light-medium Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer +

EFFORTLESSLY CHIC
Soft winged liner, warm bronzed cheeks, and a rich red lip that’s made for nights to remember.
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Power Ink Liner
midnight blackRegular price £23.00Regular priceUnit price / per£0.00Sale price £23.00Colour Midnight black -
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Modern Mascara
midnight blackRegular price £26.00Regular priceUnit price / per£0.00Sale price £26.00 -
Sunset Blush
malbecRegular price £27.00Regular priceUnit price / per£0.00Sale price £27.00Colour Malbec -
BACK IN STOCK
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Modern Lip Definer
rogue rougeRegular price £19.00Regular priceUnit price / per£0.00Sale price £19.00Velvet sands Stupid cupid Aphrodyte Tailored Rogue rouge Rumour Muse Peach'd Bewitched Bark Brat / modernlipdefiner + -
Satin Slip Lipstick
hickieRegular price £23.00Regular priceUnit price / per£0.00Sale price £23.00Colour Hickie -
Modern Radiance Concealer
deep 1Regular price £27.00Regular priceUnit price / per£0.00Sale price £27.00Light 1 - neutral Light 2 - cool pink Light 3 - warm beige Light 4 - peach Light 5 - cool pink Medium 1 - neutral Medium 2 - cool pink Medium 3 - warm beige Medium 4 - golden Medium 5 - peach Tan 1 - golden Tan 2 - peach Tan 3 - golden Tan 4 - neutral Tan 5 - peach Deep 1 - golden Deep 2 - red Deep 3 - neutral Deep 4 - red Deep 5 - neutral +