Eyes

Some days it’s a quick swipe of mascara and you’re out the door; other days it’s a full smokey eye with wings so sharp they could file your taxes. Whatever the mood or occasion, VIEVE has the eyeshadow palettes, creamy eyeshadow sticks, volumising mascaraliquid eyeliner, lashes and brushes to help you make it happen — effortless, blendable, and expressive.

  • VIEVE Best Sellers

    Shop our VIEVE best sellers now and your makeup bag will thank you later.

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  • FINAL CHANCE FAVOURITES

    Shop icon VIEVE products for up to 60% off in our Archive Sale before they’re gone for good. 

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  • BACK IN STOCK

    Icon Mascara

    midnight black
    Regular price £27.00
    Regular price Sale price £27.00
  • NEW IN

    Modern Brow Gel

    clear
    Regular price £23.00
    Regular price Sale price £23.00
  • NEW IN

    Modern Brow Definer

    medium brown
    Regular price £23.00
    Regular price Sale price £23.00
  • NEW IN

    Modern Brow Definer

    dark brown
    Regular price £23.00
    Regular price Sale price £23.00
  • Power Ink Liner

    midnight black
    Regular price £23.00
    Regular price Sale price £23.00
  • LIMITED-EDITION

    Eye Wand

    smoke
    Regular price £26.00
    Regular price Sale price £26.00
  • The Ninetease Eyeshadow Palette

    Regular price £49.00
    Regular price Sale price £49.00
  • Soul Shadows

    terra
    Regular price £29.00
    Regular price Sale price £29.00
  • Modern Mascara

    midnight black
    Regular price £27.00
    Regular price Sale price £27.00
  • NEW IN

    Modern Brow Definer

    natural black
    Regular price £23.00
    Regular price Sale price £23.00
  • 217 Large Eyeshadow Blender Brush

    Regular price £24.00
    Regular price Sale price £24.00
  • NEW IN

    Modern Brow Definer

    light brown
    Regular price £23.00
    Regular price Sale price £23.00
  • SAVE OVER 15%

    The Edit

    5 essential brush set
    Regular price £100.00
    Regular price £124.00 Sale price £100.00
  • NEW IN

    Modern Brow Definer

    taupe
    Regular price £23.00
    Regular price Sale price £23.00
  • NEW IN

    Modern Brow Definer

    blonde
    Regular price £23.00
    Regular price Sale price £23.00
  • LIMITED-EDITION

    Eye Wand

    concrete
    Regular price £26.00
    Regular price Sale price £26.00
  • SAVE 15%

    THE EYE WAND DUO KIT

    customisable eye wand duo
    Regular price £44.00
    Regular price £52.00 Sale price £44.00
  • Power Ink Liner

    dark brown
    Regular price £23.00
    Regular price Sale price £23.00
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THROW SHADE 

Shop our palettes for your very own eye wardrobe. Whether you have a go-to colour story or love switching things up, these richly pigmented palettes have your daily eye looks covered.

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LINE & DEFINE 

Available in black and brown, our flexible Power Ink Liner lets you nail everything from sharp cat eyes to soft tight lines and smoky edges. And it’s smudge-proof btw. 

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